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Tesla posts ‘first positive surprise of year’ as Morgan Stanley breaks down Q2
Tesla posted what Morgan Stanley called its “first positive surprise of the year” as it beat delivery expectations for Q2 by around 6,000 units.
On Tuesday, Tesla reported its quarterly deliveries at 443,956, beating what Wall Street expected with its consensus figures at 438,019.
Tesla reports Q2 delivery and production figures, beating estimates
The beat was a big step in the right direction for Tesla, which has struggled to post any positive news so far in 2024 in terms of the grand scale. The automaker has struggled with growth, an expected bottleneck in its trek for EV sector domination as it finds itself in between two growth periods.
However, the Q2 numbers were labeled the “first positive surprise of the year” by Morgan Stanley analyst Adam Jonas, who said there were a few things to be happy about.
Delivery Beat
Tesla beat delivery expectations, but there is still a long way to go before bulls can truly be pleased with what they see. Although they increased deliveries quarter-over-quarter, the Q2 figures are lower than what Tesla reported in Q2 last year.
In order to keep things flat in terms of the annual growth rate and report 0 percent instead of a loss, Tesla will need to grow deliveries in the second half of next year by roughly 6 percent.
Inventory Reduction
Tesla delivered 33,000 more units than it produced, which means its inventory is starting to thin out.
This is a good thing from a consumer perspective because, in theory, it means that Tesla cannot keep up with consumer interest. It basically means demand for its vehicles is healthy, and people are willing to buy an inventory vehicle.
Jonas writes:
“Tesla delivered 33k units more than it produced in 2Q, driving a 7-day reduction in days’ supply of inventory (on a full calendar day basis) in the quarter. The 2Q inventory reduction substantially (but not fully) offsets the incresae in inventory seen in 1Q. At an ATP of $45k/unit this, by itself, drives a $1.5bn working capital inflow during the quarter — higher than the $600mm tailwind we have expected. Our 2Q forecast for $0.9bn FCF burn looks incrementally more conservative following this print.”
Energy Storage Deployments
Perhaps the biggest piece of information from the delivery report had nothing to do with cars in the slightest.
Tesla reported that it deployed 9.4 GWh of energy storage products in Q2, its biggest in history by a wide margin.
This was a 132 percent increase from Q1 2024, which was previously its largest deployment. Tesla rolled out 4.053 GWh of energy during this three-month span.
Tesla Energy posts record 9.4 GWh of battery storage deployed in Q2 2024
Jonas said the news was a “show stealer” and was nearly two-times what Morgan Stanley predicted for the calendar year.
The firm believes this could be something Tesla investors should pay attention to in the coming months:
“As Gen AI acceleration spurs a multigenerational increase in energy demand, electricity generation, and data center investment, we believe investors will begin to pay more attention to Tesla Energy, which we value at $36 per Tesla share ($130bn) as the business uniquely positioned to benefit from investment in the U.S. electric grid accelerated by the AI boom.”
Tesla Mojo
Jonas said that two weeks ago, clients were preparing for a rejection in ratification of Musk’s 2018 pay package. Now, they’re asking about “positive catalysts for 2Q and beyond.”
Investors were also asked this interesting question:
“Is this the same Tesla from early June?”
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News
Tesla China delivery centers look packed as 2025 comes to a close
Needless to say, it appears that Tesla China seems intent on ending 2025 on a strong note.
Tesla’s delivery centers in China seem to be absolutely packed as the final days of 2025 wind down, with photos on social media showing delivery locations being filled wall-to-wall with vehicles waiting for their new owners.
Needless to say, it appears that Tesla China seems intent on ending 2025 on a strong note.
Full delivery center hints at year-end demand surge
A recent image from a Chinese delivery center posted by industry watcher @Tslachan on X revealed rows upon rows of freshly prepared Model Y and Model 3 units, some of which were adorned with red bows and teddy bears. Some customers also seem to be looking over their vehicles with Tesla delivery staff.
The images hint at a strong year-end push to clear inventory and deliver as many vehicles as possible. Interestingly enough, several Model Y L vehicles could be seen in the photos, hinting at the demand for the extended wheelbase-six seat variant of the best-selling all-electric crossover.
Strong demand in China
Consumer demand for the Model Y and Model 3 in China seems to be quite notable. This could be inferred from the estimated delivery dates for the Model 3 and Model Y, which have been extended to February 2026 for several variants. Apart from this, the Model Y and Model 3 also continue to rank well in China’s premium EV segment.
From January to November alone, the Model Y took China’s number one spot in the RMB 200,000-RMB 300,000 segment for electric vehicles, selling 359,463 units. The Model 3 sedan took third place, selling 172,392. This is quite impressive considering that both the Model Y and Model 3 are still priced at a premium compared to some of their rivals, such as the Xiaomi SU7 and YU7.
With delivery centers in December being quite busy, it does seem like Tesla China will end the year on a strong note once more.
News
Tesla Giga Berlin draws “red line” over IG Metall union’s 35-hour week demands
Factory manager André Thierig has drawn a “red line” against reducing Giga Berlin’s workweek to 35 hours, while highlighting that Tesla has actually increased its workers’ salaries more substantially than other carmakers in the country.
Tesla Giga Berlin has found itself in a new labor dispute in Germany, where union IG Metall is pushing for adoption of a collective agreement to boost wages and implement changes, such as a 35-hour workweek.
In a comment, Giga Berlin manager André Thierig drew a “red line” against reducing Giga Berlin’s workweek to 35 hours, while highlighting that Tesla has actually increased its workers’ salaries more substantially than other carmakers in the country.
Tesla factory manager’s “red line”
Tesla Germany is expected to hold a works council election in 2026, which André Thierig considers very important. As per the Giga Berlin plant manager, Giga Berlin’s plant expansion plans might be put on hold if the election favors the union. He also spoke against some of the changes that IG Metall is seeking to implement in the factory, like a 35-hour week, as noted in an rbb24 report.
“The discussion about a 35-hour week is a red line for me. We will not cross it,” Theirig said.
“(The election) will determine whether we can continue our successful path in the future in an independent, flexible, and unbureaucratic manner. Personally, I cannot imagine that the decision-makers in the USA will continue to push ahead with the factory expansion if the election results favor IG Metall.”
Giga Berlin’s wage increase
IG Metall district manager Jan Otto told the German news agency DPA that without a collective agreement, Tesla’s wages remain significantly below levels at other German car factories. He noted the company excuses this by referencing its lowest pay grade, but added: “The two lowest pay grades are not even used in car factories.”
In response, Tesla noted that it has raised the wages of Gigafactory Berlin’s workers more than their German competitors. Thierig noted that with a collective agreement, Giga Berlin’s workers would have seen a 2% wage increase this year. But thanks to Tesla not being unionized, Gigafactory Berlin workers were able to receive a 4% increase, as noted in a CarUp report.
“There was a wage increase of 2% this year in the current collective agreement. Because we are in a different economic situation than the industry as a whole, we were able to double the wages – by 4%. Since production started, this corresponds to a wage increase of more than 25% in less than four years,” Thierig stated.
News
Tesla is seeing a lot of momentum from young Koreans in their 20s-30s: report
From January to November, young buyers purchased over 21,000 Teslas, putting it far ahead of fellow imported rivals like BMW and Mercedes-Benz.
Tesla has captured the hearts of South Korea’s 20s-30s demographic, emerging as the group’s top-selling imported car brand in 2025. From January to November, young buyers purchased over 21,000 Teslas, putting it far ahead of fellow imported rivals like BMW and Mercedes-Benz.
Industry experts cited by The Economist attributed this “Tesla frenzy” to fandom culture, where buyers prioritize the brand over traditional car attributes, similar to snapping up the latest iPhone.
Model Y dominates among young buyers
Data from the Korea Imported Automobile Association showed that Tesla sold 21,757 vehicles to the 20s-30s demographic through November, compared to BMW’s 13,666 and Mercedes-Benz’s 6,983. The Model Y led the list overwhelmingly, with variants like the standard and Long Range models topping purchases for both young men and women.
Young men bought around 16,000 Teslas, mostly Model Y (over 15,000 units), followed by Model 3. Young women followed a similar pattern, favoring Model Y (3,888 units) and Model 3 (1,083 units). The Cybertruck saw minimal sales in this group.
The Model Y’s appeal lies in its family-friendly SUV design, 400-500 km range, quick acceleration, and spacious cargo, which is ideal for commuting and leisure. The Model 3, on the other hand, serves as an accessible entry point with lower pricing, which is valuable considering the country’s EV subsidies.
The Tesla boom
Experts described Tesla’s popularity as “fandom culture,” where young buyers embrace the brand despite criticisms from skeptics. Professor Lee Ho-geun called Tesla a “typical early adopter brand,” comparing purchases to iPhones.
Professor Kim Pil-soo noted that young people view Tesla more as a gadget than a car, and they are likely drawn by marketing, subsidies, and perceived value. They also tend to overlook news of numerous recalls, which are mostly over-the-air software updates, and controversies tied to the company.
Tesla’s position as Korea’s top import for 2025 seems secured. As noted by the publication, Tesla’s December sales figures have not been reported yet, but market analysts have suggested that Tesla has all but secured the top spot among the country’s imported cars this year.