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Tesla adds private SpaceX Tour as prize to its latest referral program

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SpaceX Falcon 9 rocket

Tesla updated details for its latest Referral Program, the eighth since the company first launched the incentive program nearly two years ago. The program, designed to reduce Tesla’s cost of selling cars while passing savings on to customers, has been widely successful because of the $1,000 instant discount to buyers, but also the generous prize list made available to referring Tesla owners. Tesla has previously given away a free Founders Edition Tesla Model X to YouTuber Bjørn Nyland for having the most referrals through the program.

Prizes being offered in the latest Tesla Referral Program largely stayed the same as the most recent program it replaced, with the exception being a new drawing for a private SpaceX tour. According to details outlined in the program, which we’ve provided below, all qualifying referrals will be entered into a drawing for a Ludicrous P100D Model S or Model X, but also a SpaceX Tour. One winner will receive a Tesla vehicle and a private tour for four to see developments taking place behind closed doors at the SpaceX headquarters in Hawthorne, California. This is the same site where Elon Musk recently hopped into a full-scale Hyperloop concept pod during the competition held outside of SpaceX. And the site where a Model 3 Prototype was spotted testing in the backlot of the rocket company.

Tesla’s newest Referral Program will award existing Model S and Model X owners that make 7+ qualifying referrals with an invitation to the highly anticipated Model 3 delivery event. There’s been no official announcement on when this event will take place but fine print outlined in Tesla’s latest “Loveday Project” rules puts the final “Part 3” Model 3 event at or around June 2, 2017.

Full details of Tesla’s eighth referral program, good between March 16 to June 15, 2017, is outlined in its entirety below.

If you’ve enjoyed visiting our site and seeing our live behind the scenes coverage of events, please consider using our referral code for $1,000 off the purchase of your Model S and Model X. Your support helps us with content production. We’re particularly interested in bringing your the first photos of the Elon Musk-signed Red Powerwall 2.0.

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REFERRAL PROGRAM (Mar. 16 TO Jun. 15, 2017)

Customers who order a new Model S or Model X using the referral link of a Tesla owner will get a $1,000 credit towards the purchase price. To show our appreciation, referring owners will be eligible for our Referral Program awards.

Owners can refer up to 9 friends during the current phase of the program, lasting from March 16 to June 15, 2017.

Ludicrous P100D Model S or Model X and Private SpaceX Tours
Each qualified referral customers make gives them an additional entry into our Referral Program drawings:

  • Ludicrous P100D Model S or Model X + Private SpaceX Tour: One referrer will win a Ludicrous P100D Model S or Model X as well as a private tour for four of the SpaceX headquarters in Los Angeles, including travel and accommodations. SpaceX designs, manufactures and launches advanced rockets and spacecraft. SpaceX headquarters is not open to the public.
  • SpaceX Tour: Five referrers will win a tour for four of the SpaceX headquarters in Los Angeles, including travel and accommodations.

7+ Qualifying Referrals
Owners who make 7 qualifying referrals will receive an invitation for themselves and a guest to attend our Model 3 delivery event.

5+ Qualifying Referrals
Those who make 5 or more qualifying referrals will receive an exclusive red Founders Series Powerwall 2. This limited edition Powerwall is not available to the public.

3+ Qualifying Referrals
Those who make 3 qualifying referrals will receive a Founders Series Tesla Model S for Kids. This miniature driveable electric Model S includes working headlights, sound system, and charge port.

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2+ Qualifying Referrals
Those who make 2 or more referrals will receive a rolling Tesla carry-on.

1+ Qualifying Referrals
Everyone who makes a qualifying referral will receive a pass for 4 to tour the Tesla Gigafactory in Sparks, Nevada.

Annual Awards

Owners will now also receive exclusive benefits and awards throughout the year, based on their total number of referrals from January 16, 2017.

First to 20 Per Region – Ludicrous P100D Model S or Model X
The first person to refer 20 friends starting from January 16 in each sales region— North America, Europe, and Asia-Pacific — will receive a P100D Model S or Model X. They will be invited to configure their award once all 20 friends have taken delivery of their new Tesla vehicles.

20+ Qualifying Referrals
Those who make 20 qualifying referrals will receive a weekend getaway at a destination charging resort as well as the ability to swap their car with the latest Tesla of their choice for a week.

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15+ Qualifying Referrals
Those who make 15 qualifying referrals will receive exclusive priority access and benefits lasting until December 31, 2018, including:

VIP Concierge – 24/7 access via phone for assistance with all ownership matters

VIP access to Tesla events

10 overnight test drive passes for friends and family

10 passes for 4 to tour Tesla’s Fremont Factory

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We know that without our customers we would not be where we are today. This is our way of thanking you for your support in building the Tesla community and accelerating the world’s transition to sustainable energy.

Limits
Related order must be placed between March 16, 2017 and June 15, 2017 to qualify for current phase awards, and after January 16, 2017 to qualify for annual awards. Referrals must be delivered before awards are redeemed. Pre-owned vehicles are not eligible. Limit of 9 referrals per owner until June 15, 2017.

Must be at least 18 years old to be eligible for awards. No entry fee, payment or purchase required for the drawing. A random drawing will be held on or around June 30, 2017 to determine the winner. The winner will be contacted thereafter. Awards are non-transferable and not redeemable for cash. The customer is responsible for all taxes and local requirements and fees. Customers are responsible for their own travel and accommodations unless otherwise specified. SpaceX and Tesla tours are subject to the visitor meeting facility entrance eligibility criteria. Program and awards are conditional on and subject to local laws and regulations. Unfortunately, Ohio and Virginia residents are not eligible for awards.

The customer is not an employee, legal representative or partner of Tesla or any Affiliate of Tesla. Nothing in the Referral Program shall be deemed to create any kind of (commercial) relationship between Supplier and Tesla or any of Tesla’s Affiliates. The customer has no authority to represent or bind Tesla.

Good Faith
We introduce programs such as these in good faith and expect the same good faith in return. Please note that we may withhold awards where we believe customers are acting in bad faith or otherwise acting contrary to the intent of this program. To be clear, commercializing or otherwise selling referral codes is not appropriate, and we will not honor such codes. We cannot cover every nefarious scenario, nor will we attempt to, but we do promise to be fair and reasonable.

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Tesla Energy shines with substantial YoY growth in deployments

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Credit: Tesla Megapack

Tesla Energy shined in what was a weak delivery report for the first quarter, as the company’s frequently-forgotten battery storage products performed extraordinarily well.

Tesla reported its Q1 production, delivery, and deployment figures for the first quarter of the year, and while many were less-than-excited about the automotive side, the Energy division performed well with 10.4 GWh of energy storage products deployed during the first quarter.

This was a 156 percent increase year-over-year and the company’s second-best quarter in terms of energy deployments to date. Only Q4 2024 was better, as 11 GWh was recorded.

Tesla Energy is frequently forgotten and not talked about enough. The company has continued to deploy massive energy storage projects across the globe, and as it recorded 31.5 GWh of deployments last year, 2025 is already looking as if it will be a record-setting year if it continues at this pace.

Tesla Megapacks to back one of Europe’s largest energy storage sites

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Although Energy performed well, many investors are privy to that of the automotive division’s performance, which is where some concern lies. Tesla had a weak quarter for deliveries, missing Wall Street estimates by a considerable margin.

There are two very likely reasons as to why this happened: the first is Tesla’s switchover to the new Model Y at its production facilities across the globe. Tesla said it lost “several weeks” of production due to the updating of manufacturing lines as it rolled out a new version of its all-electric crossover.

Secondly, Tesla could be facing some pressure from pushback against the brand, which is what many analysts will say. Despite the publicity of attacks on Tesla drivers and their vehicles, as well as the company’s showrooms, it would be safe to assume that we will have a better picture painted of what the issue is in Q2 after the company reports numbers in July.

New Tesla Model Y was a best-seller in China in March 2025

If Tesla is still struggling with lackluster delivery figures in Q2 after the Model Y is ramped and deliveries are more predictable and consistent, we could see where the argument for brand damage is legitimate. However, we are more prone to believe the Model Y, which accounts for most of Tesla’s sales, and its production ramp is likely the cause for what happened in Q1.

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In what was a relatively bleak quarter, Tesla Energy still shines as the bright spot for the quarter.

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Energy

Tesla lands in Texas for latest Megapack production facility

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(Credit: Tesla)

Tesla has chosen the location of its latest manufacturing project, a facility that will churn out the Megapack, a large-scale energy storage system for solar energy projects. It has chosen Waller County, Texas, as the location of the new plant, according to a Commissioners Court meeting that occurred on Wednesday, March 5.

Around midday, members of the Waller County Commissioners Court approved a tax abatement agreement that will bring Tesla to its area, along with an estimated 1,500 jobs. The plant will be located at the Empire West Industrial Park in the Brookshire part of town.

Brookshire also plans to consider a tax abatement for Tesla at its meeting next Thursday.

The project will see a one million square-foot building make way for Tesla to build Megapack battery storage units, according to Covering Katy News, which first reported on the company’s intention to build a plant for its energy product.

CEO Elon Musk confirmed on the company’s Q4 2024 Earnings Call in late January that it had officially started building its third Megapack plant, but did not disclose any location:

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“So, we have our second factory, which is in Shanghai, that’s starting operation, and we’re building a third factory. So, we’re trying to ramp output of the stationary battery storage as quickly as possible.”

Tesla plans third Megafactory after breaking energy records in 2024

The Megapack has been a high-demand item as more energy storage projects have started developing. Across the globe, regions are looking for ways to avert the loss of power in the event of a natural disaster or simple power outage.

This is where Megapack comes in, as it stores energy and keeps the lights on when the main grid is unable to provide electricity.

Vince Yokom of the Waller County Economic Development Partnership, commented on Tesla’s planned Megapack facility:

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“I want to thank Tesla for investing in Waller County and Brookshire. This will be a state-of-the-art manufacturing facility for their Megapack product. It is a powerful battery unit that provides energy storage and support to help stabilize the grid and prevent outages.”

Tesla has had a lease on the building where it will manufacture the Megapacks since October 2021. However, it was occupied by a third-party logistics company that handled the company’s car parts.

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Energy

Tesla Energy had a blockbuster 2024

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Credit: Tesla

Tesla Energy has become the undisputed dark horse of the electric vehicle maker. This was highlighted by Tesla Energy’s growing role in the company’s overall operations in the past quarters. 

And as per Tesla’s year-end milestone posts on X, Tesla Energy had a blockbuster 2024.

Tesla Energy’s 2024 milestones:

  • As per Tesla on its official social media account on X, the company has hit over 800,000 Powerwalls installed worldwide. 
  • From this number, over 100,000 Powerwall batteries have been enrolled in virtual power plant (VPP) programs.
  • The Powerwall 3 has officially been launched in the United States, Canada, Puerto Rico, the U.K., Germany, Italy, Australia, and New Zealand.
  • The Tesla Megapack hit over 22 GWh in operation across more than 60 countries across the globe.
  • The Lathrop Megafactory, which produces the Megapack, has been ramped to 40 GWh per year. 
  • The Lathrop Megafactory has also produced its 10,000th Megapack battery.
  • The Shanghai Megafactory was completed in just seven months, and it is ready to start Megapack production in Q1 2025.

Powerwall owners’ 2024 impact:

  • As per Tesla Energy, Powerwall owners generated a total of 4.5 TWh of solar energy globally in 2024. This was equivalent to powering a Model 3 for more than 17 billion miles.
  • A total of 1.1 TWh of energy was stored in Powerwalls in 2024. This protected homes from over 5.8 million outages during the year.
  • Tesla’s Storm Watch feature for Powerwall batteries covered 2.8 million severe weather events over the year.
  • Powerwall owners saw collective savings of over $800 million on utility bills.
  • Virtual Power Plants contributed over 2.2 GWh of power to the grid. This reduced the need for 2,200 metric tons of fossil fuel peaker plant emissions.

Don’t hesitate to contact us with news tips. Just send a message to simon@teslarati.com to give us a heads up.

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