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Tesla Model S owner reminds us of ‘Active Hood’ pedestrian safety feature

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A relatively unknown Tesla safety feature called ‘Active Hood’, designed to reduce head injuries to pedestrians in the event of a frontal collision, was brought to light in a recent Model S owner’s video that attempts to capture Tesla’s Automatic Emergency Braking (AEB) in action. Active Hood which exists on European and Australian Model S vehicles uses pyrotechnics to raise the rear of the hood by several inches in order to soften the impact of a pedestrian and cyclist against a windshield during frontal impact.

Model S owner and Tesla Motors Club forum member Carspotter Daily posted a video that attempts to simulate a vehicle-pedestrian interaction. The vehicle was a first generation Autopilot vehicle under Firmware 8.0. It’s unclear whether CarSpotter was intentionally trying to trigger Tesla’s Active Hood feature or whether they were looking to test the AEB system, but despite not being able to trigger either feature the end result revealed, once again, Autopilot’s ability to detect humans. Another Tesla owner YouTuber KmanAuto first detected the pedestrian alert last November when he put a friend in front of of his moving Model S.

This type of granular detection of objects allows the vehicle to respond to potential collisions in the most appropriate way, with the objective to reduce collisions entirely. Though Active Hood was mentioned in the trailing notes at the end of the recent video, it’s not clear if the vehicle used in the video is a U.S. spec Model S or a European/Australian version that was included with that safety feature.

ALSO SEE: DIY Tesla Model S Pedestrian Alert: ‘Horn’ for the Oblivious

Active Hood is not a new feature but the fact that it has only been implemented on Tesla vehicles in select markets that mandate the technology has kept it largely under the radar. The technology was built into Tesla vehicles to comply with Euro NCAP Pedestrian Safety requirements that mandate vehicle manufacturers to maintain clearances between the hood and structural components underneath, to protect pedestrians in the event of a low to medium speed collision. These accidents often prove fatal to the pedestrian, as collisions at low to medium speeds typically cause the pedestrian’s body to fold over the hood with the head hitting the windshield.

The system was put to use in real world conditions in Australia in 2015 when someone driving a Tesla Model S collided with a kangaroo which caused the system to deploy. From what they saw after the accident, it looked like the adolescent ‘roo had a broken leg but was conscious enough after the accident to limp away which seems to indicate that it was successful in preventing immediate head trauma.

Tesla had a special challenge when designing Active Hood since the front trunk of a Model S is sealed to keep water out whereas hoods to internal combustion engine vehicles  are generally vented. US Patent Application US20130076076 A1 details the specific challenges and solutions developed to allow the hood to pop up in response to an imminent collision with a pedestrian.

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The English European version of the Tesla Model S manual lays out the technology in a much more user friendly format:

Active Hood

Model S features a pyrotechnically-assisted pedestrian protection system that reduces head injuries to pedestrians and cyclists in a frontal collision. If the sensors in the front bumper detect an impact with a pedestrian when Model S is moving between 19 and 53 km/h, the rear portion of the hood automatically raises approximately 80 mm. This creates space between the relatively soft hood and the hard components beneath to absorb some of the impact energy in a collision.
Note: The pedestrian protection system relies on a series of sensors and algorithms to determine when Active Hood should deploy. Therefore, the system may not deploy in all collision or crash situations.
If Active Hood has been deployed, the instrument panel displays an alert and an audible chime sounds. Immediately take Model S to the nearest Tesla Service Center. Active Hood’s associated sensors and actuators must be serviced by Tesla whenever Active Hood has been deployed.
Warning: Deployment of Active Hood may cause the raised hood to partially obstruct driver vision. Driving a car with a deployed hood increases the risk of a collision. A car with a deployed hood should be immediately taken to the nearest Tesla Service Center.
Warning: If the instrument panel displays an alert indicating that Active Hood has been deployed in situations where it has not, immediately drive Model S to the nearest Tesla Service Center.
Note: If damage occurs to the front bumper, contact Tesla for a list of Tesla-approved body shops in your area. Tesla approves specific body shops to ensure they meet strict requirements for training, equipment, quality, and customer satisfaction.
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With Active Hood technology only existing on vehicles destined for the European and Australian markets, and Tesla being so aggressive about implementing safety features, the natural question is “why hasn’t Tesla made this a standard global safety feature?” An early Euro NCAP crash test video showed that Tesla began working hard at doing everything it can to avoid the accident in the first place. After all, avoiding a collision in the first place is far better for all parties involved than just mitigating what happens afterwards.

I'm passionate about clean technology, sustainability and life. I've worked in manufacturing, IT, project management and environmental...and enjoy unpacking complex topics in layman's terms. TSLA investor. Find more of my words on my website or follow me on Twitter for all the latest. Tesla Referral link: http://ts.la/kyle623

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Elon Musk

SpaceX’s next trillion dollar bet has nothing to do with rockets, Musk tells staff

Elon Musk told SpaceX staff AI revenue will soon dwarf rockets and Starlink combined entirely.

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Elon Musk told SpaceX employees this week that artificial intelligence, not rockets, will soon carry the company’s revenue. In a roughly 29 minute internal address posted on SpaceX’s X account on Tuesday, Musk said AI revenue will pass every other line of business at SpaceX “probably in September” and pull further ahead by the fourth quarter.

The numbers he gave are specific. SpaceX currently runs 1.4 gigawatts of AI compute capacity. Musk wants that at 10 gigawatts by the end of 2027, a jump he tied directly to revenue: “if we bring 10GW of AI online by the end of next year, it will be $300 billion to $500 billion a year in revenue.” He called those “big numbers,” which undersells a projection larger than what most countries produce in a year.

Musk went further on where AI fits into SpaceX’s future. “Probably in four or five years, AI will be 99% of the value of SpaceX,” he told staff, adding that digital intelligence would eventually run “a trillion times” ahead of biological intelligence as computing scales. He tied that growth to the company’s founding mission, telling employees “we must win on AI, because the future is overwhelmingly AI and robots,” with the payoff meant to help fund Starship and a Mars program that increasingly runs through Terafab, the joint Tesla, SpaceX and xAI chip plant.

Elon Musk launches TERAFAB: The $25B Tesla-SpaceXAI chip factory that will rewire the AI industry

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None of this is entirely new territory. SpaceX told investors much the same story during its first earnings call as a public company on August 4, where Musk moved the company’s $1 trillion revenue target up a year to 2030 and said Starlink could someday carry a majority of the world’s internet. What the all hands video adds is a hard deadline and a specific power figure Musk had not given publicly before, along with a franker pitch to his own workforce that AI, not launch cadence, is now the thing SpaceX is betting its future on.

The AI revenue itself is not coming from SpaceX training its own models. It is largely Starlink acting as the network layer for xAI’s workloads, plus SpaceX renting out compute capacity directly, the same approach behind the roughly $16 billion the company spent on AI infrastructure in a single quarter.

Musk closed the video with a pitch aimed at recruiting and retention rather than investors, telling employees that anyone who helps SpaceX win the AI race will eventually get the chance to go to the moon or Mars themselves. Whether SpaceX can turn 1.4 gigawatts into 10 in seventeen months is the more immediate question, and one that will show up in quarterly numbers well before anyone leaves Earth.

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Investor's Corner

Tesla has one big financial question to answer for investors: Morgan Stanley

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Credit: Tesla

In a new note to investors on Tuesday, Morgan Stanley analyst Andrew Percoco said that Tesla has one big financial question to answer for investors regarding its Robotaxi rollout, Full Self-Driving software, and Optimus.

Percoco said in the note that, for the most part, investors are still very positive about the direction the company is headed. However, there are some things the firm would like to see, and they have to do with financials.

Tesla (TSLA) Q2 2026 earnings results: miss on EPS, beat on revenue

Tesla bulls are more than convinced that the company’s Full Self-Driving software is proof it can develop physical AI. Financially, however, there are still some questions, especially on elevated spending, which CEO Elon Musk said would occur as the company works to roll out Robotaxi faster and continue developing its Optimus robot.

The latter two are where Tesla will have to prove progress to investors, as Percoco writes that both projects “will require clearer evidence that Robotaxi is scaling and more tangible Optimus proof points to support the ROI on elevated capex.”

Percoco said the second quarter earnings call did not change his long-term thesis of where Tesla is positioned in the AI race, which is out in front. However, there are concerns that weaker gross margins and higher R&D spend will stress financials, and that has “sharpened our (and investors’) focus on measurable progress across Robotaxi and Optimus.”

Additionally, Robotaxi still needs to be proven with more operation in existing cities while maintaining safety but improving how many rides it gives in any given time, he said. For Optimus, Percoco wrote that he is “still looking for evidence beyond commentary around SOP.”

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Morgan Stanley put Percoco in charge of covering Tesla after long-time analyst Adam Jonas transitioned to the automotive side.

Currently, Morgan Stanley has a $415 price target on Tesla and a ‘Hold’ rating on the stock. It is trading at around $330 at the time of publication, which was 2:30 P.M. on the East Coast.

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Investor's Corner

SpaceX AI investment gamble will make it a big winner, firm says

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Credit: SpaceX

SpaceX’s massive investment in AI will make it a big winner, Argus Research said after the company’s successful earnings call last week.

The firm also upgraded shares to a Buy from Hold and set a $160 price target.

SpaceX (NASDAQ: SPCX) is currently recovering from its heavy AI infrastructure investments, as it spent nearly $16 billion in Q2 alone. The company did this primarily by monetizing high-demand GPU compute capacity at a much faster pace than traditional data center economics would suggest.

Company CFO Bret Johnsen said that SpaceX would be able to pay back anything on new deployments within a year.

There are plenty of ways the company can do this:

Leasing excess compute capacity through contracts

SpaceX has already built Colossus and Colossus II, largely for its own model training. However, much of that capacity is already rented out to third parties. It already has major deals with Anthropic, Google, and Reflection AI. These partnerships are adding billions per month to SpaceX’s spreadsheet.

SpaceX is charging Anthropic massive money for its compute

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High utilization driven by industry-wide scarcity

The demand for advanced AI training and inference capacity continues to exceed what is available for use. SpaceX can fill new racks quickly after they come online, so the capital deployed converts into revenue with minimal idle time.

Additionally, management and outside observers have described the new compute capital as behaving more like a cost-of-goods-sold than traditional multi-year capex, especially because of this rapid monetization pattern.

Capacity has already scaled from ~0.4 GW a year to 1.4 GW annually by the end of Q2. There are targets of more than 2 GW by year-end.

High incremental margins on the rental business once capacity is online

GPU cloud providers often operate at strong gross margins. SpaceX can monetize capacity that was already partially built or can be added efficiently. This means that incremental EBITDA margins on the rental revenue are usually high. This accelerates cash recovery relative to the gross capital outlay.

Parallel monetization of its own AI software and applications

Beyond pure infrastructure rental, SpaceX also generates revenue from Grok through subscriptions and usage, from X through ads, data, and other related services, enterprise APIs, and the planned integration of the Cursor coding tools acquisition.

These application layers ride on the same compute infrastructure and provide additional high-margin streams that could offset build-out costs. AI-segment revenue overall rose sharply to about $2.6 billion in Q2, according to Motley Fool. This was driven primarily by the infrastructure contracts, but the software side is also partially responsible.

Efficient, large-scale deployment and vertical integration advantages

SpaceX has emphasized the rapid construction of power and cooling infrastructure and favorable cost-per-megawatt economics relative to industry benchmarks in some disclosures.

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Combined with its ability to scale capacity aggressively and the fact that many contracts start generating revenue within months of capacity coming online, the effective payback compresses dramatically compared with more conventional multi-year data-center projects.

SpaceX’s dominant near-term recovery path will turn the AI clusters into a hyperscale-style compute rental business for other leading AI companies while still using a portion for internal models.

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