News
Elon Musk Expands Tesla Referral Program
The Tesla Model S referral program “seems to be working” says Elon Musk, so it has been tweaked to provide new rewards, including a free PowerWall system.
In a letter to Tesla Model S owners, Elon Musk announced that the Tesla referral program has been tweaked somewhat because “it seems to be working.” Here’s what he wrote:
“As you know, the Model S referral program was designed as an experiment, and so far it seems to be working,” said Musk in the letter. “So, we’ve decided to remove the 10-referral limit. From now until the end of the program, you can refer as many friends as you’d like. Your link will continue to work until October 31st. What’s more, we’ve added an additional reward: the customer who makes the most referrals by the end of October will be invited to swap their current Model S for a fully loaded Ludicrous P90D Model S, for free. All other terms of the program remain unchanged.”
While the previous provisions of the promotion award a free Founder Series Model X to the first person in each region to refer 10 friends to people to purchase a new Model S, the new “swap for a free Ludicrous Model S P90D” will apparently only apply to one person worldwide. Perhaps Bjorn Nyland will win that honor as well? He has already qualified for the free Model X for his region.
New tweaks to the referral program include a free PowerWall home battery storage system (including installation) for anyone who successfully refers 5 new Model S purchases. That person and a guest will also be invited to the official Gigafactory opening celebration.
Update to Tesla Referral Program
“In addition, those who make five referrals will receive a free Tesla Powerwall (including installation), as well as an invitation for them and a guest to attend the Gigafactory grand opening party. Those who make ten referrals will get the right to purchase a fully loaded Founder Series Model X, which is not available to the public, for the price of a base-level Model X—roughly a $25,000 saving. The first person to make ten referrals in each sales region will get a fully loaded Model X for free, and if you’re the top referrer on October 31st, we’ll swap your Model S out for a fully loaded Ludicrous P90D.”
California car dealers are unhappy with the Tesla referral program, claiming it is an illegal “bird dogging” scheme. But Tesla spokesman Ricardo Reyes says, “We looked carefully at those regulations. They were enacted decades ago to prevent rogue salespeople, not from preventing friends from recommending products they love.”
Having worked in the car business, I know that every car dealer has some program to reward people who send new business their way. They would be crazy not to, which makes all the griping about Tesla’s program just so much sour grapes.

Elon Musk
Tesla is building a new UFO-inspired Supercharger in the heart of Alien country

Tesla is planning to build a new UFO-inspired Supercharger in the heart of Alien country — Roswell, New Mexico.
Back in 1947, a crash of debris led to rumors of an alleged crash of a UFO just 75 miles north of Roswell near Corona, New Mexico. The crash was officially noted as the recovery of a military balloon, but over the years, speculation persists that the “flying disc” many saw might have been extraterrestrials trying to make contact with Earth.
As a result of the 1947 crash, Roswell has adopted it and used it as the inspiration for much of its tourism. As Tesla is planning to build a Supercharger in the area, it is using the same sort of inspiration for the location, which will feature just eight charging stalls located under a CyberCanopy.
It was first spotted by MarcoRP, a noted Supercharger permit insider:
A new Supercharger is coming soon to Roswell, New Mexico!!
Tesla is currently planning a Cyber-UFO themed station at the Whataburger on N Main St.
The site will feature 8 charging stalls, located under a CyberCanopy with RGB fixtures and a 20.88kW solar array. pic.twitter.com/4BOyM1iuTx
— MarcoRP (@MarcoRPi1) April 2, 2025
Here are some better pictures of the design:
- Credit: MarcoRP | X
- Credit: MarcoRP | X
Tesla’s Head of Charging for North America, Max de Zegher, confirmed that the site will be inspired by the events near Roswell in 1947. He noted that Tesla “wants to build a few Superchargers cool enough to be worth of the trip itself.”
This will undoubtedly be one of those locations, and along with the Tesla Drive-in Diner Supercharger in Santa Monica, it seems the company could be moving toward some more unique designs for the future, making the charging experience more fun and interesting for owners:
We want to build a few Superchargers cool enough to be worthy of the trip itself. Wish we could have kept it under wraps for longer, but submittal was needed for Planning Approval. We can’t hide anything from @MarcoRPi1! 🙂 pic.twitter.com/X2WaKDd408
— Max de Zegher (@MdeZegher) April 2, 2025
Elon Musk
This Tesla vandal caused thousands in damage, but she was let off the hook: Here’s why

A Tesla vandal in Bloomington, Minnesota, caused $3,200 in damages to a car after keying it. However, the local police department, as well as the owner of the Tesla, let her off the hook.
As a Tesla sat in the parking lot of a Cub Foods grocery store, it was damaged in an act of vandalism that we are unfortunately seeing all too frequently. Police managed to locate the woman responsible for the damage, aiming to hold her responsible for the scrapes she applied to the vehicle.
However, in an act that many might not be able to perform, the owner of the Tesla did not want to pursue any criminal charges. Instead, they just wanted their car fixed.
Police Chief Booker Hodges said (via Minnesota Star Tribune):
“The victim in this case just wanted their car fixed, and they just wanted the suspect to pay for that. Based on the totality of the circumstances here, and along with our core value of being compassionate, this is the best outcome for everybody involved in this case.”
It was an incredible act of forgiveness, as many of those who have had their Teslas damaged in response to CEO Elon Musk likely would not have been able to do the same thing. One person who had their vehicle keyed filed a civil lawsuit against the vandal, who damaged their car while it was parked at Dallas-Fort Worth International Airport, seeking $1 million in damages.
Chief Hodges finished his remarks about this specific situation by calling out the leaders who have spread a hateful narrative about Musk and Tesla, and the company’s vehicle owners as well:
“We need our leaders to start leading and stop feeding this rhetoric. People should be able to drive whatever car they want without fear of going into a store and someone scratching their car or people yelling at them because of the car that … they choose to drive. It’s time for all of us, you know, just to start getting along and knock this stuff off, man. People should be able to be left alone.”
While Chief Hodges did not mention anyone specifically, Minnesota politician and former VP candidate Tim Walz said earlier this month that he “gets a boost” when Tesla stock falls. He later retracted his statement by stating it was just a joke.
News
Tesla Model Y tops Norway sales despite low Q1 delivery results
The new Model Y ended March as Norway’s top-selling vehicle for the month, with 1,819 units sold.

Tesla did not meet delivery expectations in the first quarter of 2025, and a huge reason behind this was the changeover to the new Model Y in Giga Texas, the Fremont Factory, Giga Shanghai, and Giga Berlin.
Despite Tesla’s disappointing Q1 vehicle delivery results, the new Model Y still made a significant impact in key markets such as Norway.
The new Model Y’s Norway Comeback
While sales of the new Model Y in January and February were low in Norway, the vehicle saw a lot of momentum as soon as deliveries of the updated all-electric crossover started. This resulted in the new Model Y ending March 2025 as Norway’s top-selling vehicle for the month, with 1,819 units sold.
Over the course of Q1 2025, Tesla was able to sell a total of 2,792 Model Y units. That was enough to also make the all-electric crossover Norway’s best-selling vehicle in the first quarter. This is quite an impressive feat for Tesla, especially since sales were throttled during the quarter due to the company’s changeover to the new Model Y.
Tesla in Other European Markets
Tesla’s results in Europe during the first quarter were a mixed bag. In Germany alone, Tesla saw 4,935 vehicles sold in Q1 2025. As per the German road traffic agency KBA, Tesla’s sales in March dropped 42.5% to 2,229 units year-over-year. This was despite overall EV registrations rising 35.3% during the month.
In Italy, new vehicle registrations rebounded 51% in March from the previous year to 2,217 units, as per data from the Transport Ministry. This is still quite impressive considering that Tesla has become a very polarizing carmaker in Europe, thanks in no small part to CEO Elon Musk’s politics and close relation to U.S. President Donald Trump.
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